There’s something deeply moving about capturing the essence of someone’s work - their passion, their artistry, and the stories they’ve woven into what they create. This realisation MOVED ME toward photography and art direction as a career.
Working in Architecture and interior design studios, in another life, taught me the art of simplicity; less is more.
I intuitively use images to distil ideas into their purest form - as my own way of navigating a world of increasing complexity. I’m dyslexic. For me, photography is a way to communicate visually, with clarity, beyond language.
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PHILOSOPHY
REDUCTION; SIMPLICITY; CURATION. To distil.
The internet is a noisy, clusterfuck. A restless, algorithm-fueled carnival we’re all performing in.
My studio is a safe space to cut through the noise and figure out how you’d like to show up in the world. LIKE a visual detox; Marie Kondo for your personal brand - a place to strip back any excess and tap into something deeper.
With some curiosity, collaboration and a little playful chaos, we can refine your visual voice to do the talking for you - so your vibe can attract your tribe, and your community can easily find you.
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“…Less, but better, because it concentrates on the essential aspects, and the products are not burdened with non-essentials. Back to purity, back to simplicity.” ― Dieter Rams, Less but Better